great campaign, Sony

The xbox crashing meme has reached slashdot.
Sony is huge. Their Music division probably messed up on a scale that will be stellar for times to come. But their Playstation 3 dept. does rather well: For the XBox 360 this week is really really important. People listen to what people have to say. If the bad news continues to stick with the XBox 360 then this could be tricky for those brave people in Redmond that took on the gaming market. All the pre order sales have been done by hard core gamers. I don’t numbers on this, but my guess is that you really start making money with games (and therefor the consoles) once you reach the broader range of the not so hard core gamers. And for those people it matters if they spend 400 now or 400 later. These people might just wait for the PS3. If they do then Micosoft just lost a big part of the head start bonus. Looking at those ‘internets’ right now it appears as if Sony does an excellent job in putting bad word of mouth around the 360.
Just don’t think that the Music division could benefit from Sony’s PS3 underground marketing skills. They will simply never find the person who might in charge for this. That has nothing to do with the cladestine nature of this. It’s just that Sony is as broken as most big companies are.

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