Don’t tell George, but you can create masses of people in the computer. Pretty easy:

Massive is a software that will generate crowds for you.

Of those commecial I really only like the this PSA . Otherwise it appears as if digital crowd duplication is this years ‘frozen moment’. A visual effect that is nice at first, but if not backed up with content or meaning it becomes a yawning experience as long as it serves a replacement for an original idea.

In a supportive role it certainly can save some money by replacin lots of people.

The Carlton ad is alright as well. Carmina Burana. Like in the late eighties. But that one I have seen too often. It’s made it’s rounds.

The Aids PSA reminded me of another PSA. That one did not use Massive.

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