Apple to rent movies?

somebody thinks

Well, since it does not cost that much for Apple to try this, I doubt that it is a failure.

The press however will make a big ‘bruhar’ around this. They just love those simple “take one big thing, and add another big thing” stories. They always look like these sure winners. Like the extension of the cinematic experience by the sense of smell.

Or the combination of cellphone and gaming console

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