{"id":1736,"date":"2006-11-16T11:46:32","date_gmt":"2006-11-16T18:46:32","guid":{"rendered":"http:\/\/www.andreaswacker.com\/blog\/2006\/11\/16\/ers-of-the-world-prepare\/"},"modified":"2006-11-16T11:46:32","modified_gmt":"2006-11-16T18:46:32","slug":"ers-of-the-world-prepare","status":"publish","type":"post","link":"https:\/\/www.andreaswacker.com\/blog\/2006\/11\/16\/ers-of-the-world-prepare\/","title":{"rendered":"ERs of the world prepare"},"content":{"rendered":"<p><a href=\"http:\/\/youtube.com\/watch?v=CkS2DJ6VX_g\">Wii Commerical<\/a><\/p>\n<p>Lots and lots of views on the good ole youTube. Who needs to buy airtime if its lingering around for free.<br \/>\nFor about one out of  thousand commercials that people do care about enough to seek them out.<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.twexus.com\/aimg\/479901942\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wii Commerical Lots and lots of views on the good ole youTube. Who needs to buy airtime if its lingering around for free. For about one out of thousand commercials that people do care about enough to seek them out.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15,25,13],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Wii&#039;s Viral Marketing: When Commercials Become Content<\/title>\n<meta name=\"description\" content=\"Nintendo Wii&#039;s commercial goes viral on YouTube. A case study in how gaming marketing evolved beyond traditional advertising.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.andreaswacker.com\/blog\/2006\/11\/16\/ers-of-the-world-prepare\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wii&#039;s Viral Marketing: When Commercials Become Content\" \/>\n<meta property=\"og:description\" content=\"Nintendo Wii&#039;s commercial goes viral on YouTube. A case study in how gaming marketing evolved beyond traditional advertising.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.andreaswacker.com\/blog\/2006\/11\/16\/ers-of-the-world-prepare\/\" \/>\n<meta property=\"og:site_name\" content=\"Andreas Wacker\" \/>\n<meta property=\"article:published_time\" content=\"2006-11-16T18:46:32+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.twexus.com\/aimg\/479901942\" \/>\n<meta name=\"author\" content=\"1\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@_andreaswacker\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"1\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.andreaswacker.com\/blog\/2006\/11\/16\/ers-of-the-world-prepare\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.andreaswacker.com\/blog\/2006\/11\/16\/ers-of-the-world-prepare\/\"},\"author\":{\"name\":\"1\",\"@id\":\"https:\/\/www.andreaswacker.com\/blog\/#\/schema\/person\/691b5221b886b3b09742e476a16e5631\"},\"headline\":\"ERs of the world prepare\",\"datePublished\":\"2006-11-16T18:46:32+00:00\",\"dateModified\":\"2006-11-16T18:46:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.andreaswacker.com\/blog\/2006\/11\/16\/ers-of-the-world-prepare\/\"},\"wordCount\":45,\"publisher\":{\"@id\":\"https:\/\/www.andreaswacker.com\/blog\/#\/schema\/person\/c1f46a348eafeb52ee54843dce18442a\"},\"image\":{\"@id\":\"https:\/\/www.andreaswacker.com\/blog\/2006\/11\/16\/ers-of-the-world-prepare\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/www.twexus.com\/aimg\/479901942\",\"articleSection\":[\"internet\",\"marketing\",\"media\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.andreaswacker.com\/blog\/2006\/11\/16\/ers-of-the-world-prepare\/\",\"url\":\"https:\/\/www.andreaswacker.com\/blog\/2006\/11\/16\/ers-of-the-world-prepare\/\",\"name\":\"Wii's Viral Marketing: When Commercials Become Content\",\"isPartOf\":{\"@id\":\"https:\/\/www.andreaswacker.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.andreaswacker.com\/blog\/2006\/11\/16\/ers-of-the-world-prepare\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.andreaswacker.com\/blog\/2006\/11\/16\/ers-of-the-world-prepare\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/www.twexus.com\/aimg\/479901942\",\"datePublished\":\"2006-11-16T18:46:32+00:00\",\"dateModified\":\"2006-11-16T18:46:32+00:00\",\"description\":\"Nintendo Wii's commercial goes viral on YouTube. 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